You Should Know
Howard Hanna
From industry-leading marketing technology to unique agent benefits and incentive programs, Howard Hanna supports agents across our 13-state footprint, providing no shortage of reasons why you should know our company. By leading through innovation and collaboration – we are truly stronger together!
Scroll down to learn more reasons why.
Another reason why:
Best-In-Class Agent Marketing & Productivity Suite
At Howard Hanna, we equip our agents to stay on track with the most cutting-edge marketing and technology. By leading through innovation, we provide our agents with a variety of tools to differentiate themselves in the competitive marketplace. Our Best-in-Class Agent Marketing & Productivity Suite has the most advanced collection of real estate technology in the industry and it’s all waiting for you at Howard Hanna!
Another reason why:
Tools to Outperform the Competition
At Howard Hanna, we know that having the right tools and resources behind our agents can make all the difference. By using our suite of tools and tech, our agents increased their production by 36% in 2023 – which in turn, allows our agents to outperform the competition in every market! When you join Howard Hanna, you join a team of the nationally ranked top agents in per agent productivity.
Another reason why:
Exclusive Access to a 65-Person Award-Winning Marketing Team
We know that everyone has a story to tell and at Howard Hanna, our marketing team provides support to help our agents achieve their goals. Our team functions as an in-house advertising agency, providing world-class campaign development. Our initiatives include digital and print advertising, direct mail, video, promotions, social media assets, exclusive marketing options like our Hanna Luxury program, and branded content that captures the attention of consumers and drives them to react. Howard Hanna’s agent marketing center provides an automated marketing suite, email notifications on listings, customizable pieces, e-cards, postcards, brochures, flyers and so much more!
Another reason why:
One-Stop Shopping
Mortgage, Title and Insurance Services
We strive to make the real estate buying and selling process as easy and as smooth as possible for your clients! With more than 500 real estate, mortgage, insurance, title and escrow service offices across 13 states, we conveniently lead buyers and sellers through the entire buying or selling process from start to finish. Our mortgage company loan close rate is 93.2%, which is almost 20% higher than the mortgage industry-standard rate, meaning we’re here to see your clients’ transactions through to the end.
Another reason why:
Guaranteeing the Value of Your Listings
We stand behind the value of the properties we sell with our innovative and exclusive 100% Money Back Guarantee* program! Our buyers can move forward with confidence, knowing that if they are not 100% satisfied with the home they purchased, we will buy it back for 100% of the purchase price. This program removes client obstacles, shows that Howard Hanna stands behind the value of your clients’ homes, and helps to differentiate yourself and your listings in the market.
*Certain restrictions apply
Another reason why:
The Largest Privately-Held Real Estate Brokerage in the Nation
Bigger is better at Howard Hanna! We have more than 500 real estate, mortgage, title and insurance services offices across our 13-state footprint. Through strategic growth, we can leverage our size and scope to bring more resources to agents across our markets. Our local and global network provides endless referral opportunities, and our growing back-office staff ensures that agents have the tools and support they need to succeed.
Another reason why:
Agent Benefits and Investment Resources
Being a leader means making your well-being and success a top priority! Hanna Health & Wealth provides our agents with an opportunity to protect themselves, their families and their finances. At Howard Hanna, we leverage the size of our agent base to get group rates that allow our sales associates to enroll in guaranteed issue life, disability, dental, vision and health insurance coverages, as well as automatic contribution programs to easily manage tax deductions or retirement planning. We even offer pet insurance to protect your furry friends.
Another reason why:
Interest-Free Advanced Commission Payments
Here at Howard Hanna, we want to be sure that you can focus on your strength – real estate. Our exclusive interest-free advanced commission program, Income Advantage, provides you with extra money each month based on your commission and referral income, giving you peace of mind. As an industry leader, we’re committed to your success and know that having something extra to store away now can make a huge difference in the long run.
Another reason why:
Driving A Lead Generator in Your Market
We know that being on the go means you can work anytime, anywhere! Since your car is an extension of your office, Howard Hanna offers a monthly vehicle allowance to qualified sales associates to help you market yourself, on and off the road. As a leader in the industry, we believe that it doesn’t matter where you are or where you’re going, we’re ready to help you shift into gear and drive.
Another reason why:
Strong Local and Global Referral Network
At Howard Hanna, we have an extensive local and global relocation network. We have local experts here throughout our footprint, as well as globally through our own relocation management company, Relocation Horizons, Inc., our partnership with Leading Real Estate Companies of the World® and other third-party relocation companies. In 2023, we had more than 12,000 incoming referrals and more than 2,000 outgoing referrals, landing us 3rd place in LeadingRE’s Top 5 Outgoing Closing Awards and the top spot in their Referral Achievement Award for our business size.
Another reason why:
Sales Incentive Travel Perks
We understand and appreciate the commitment to working hard, and believe that hard work deserves recognition and rewards. As a sales organization, each year we have set goals that reward our top performers for their efforts. We host exciting trips across the globe to celebrate our top sales associates, which qualify with their excellent performance from the previous year. More than 1,000 agents hit the friendly skies each year and enjoy the perks of Hanna Travel. Attendees indulge in sumptuous cuisine, shop at glamourous stores, and best of all, network with fellow Howard Hanna associates. It’s not all fun and sun, as our savvy agents broker many deals with each other while poolside. Set your sights on reserving your chaise lounge today.
Another reason why:
Our Supportive Family Culture
Family-owned and -operated means family atmosphere. As the largest privately-held real estate brokerage firm in the nation, we believe in the power of working together to achieve mutual success. From the strong leadership across our markets to our expert support departments, we’re here to make your business a success. By leading through innovation, collaboration and upholding a family environment – we are truly stronger together!
Another reason why:
A Market-Leading Luxury Program
As the luxury real estate leader in all of our market areas, our Hanna Luxury marketing efforts are second to none. We understand that luxury is a lifestyle, and our Licensed Hanna Luxury program showcases high-end homes listed at $750,000+ through our exclusive seasonal magazine, our full-page ads in The Wall Street Journal, and numerous digital and print marketing pieces.
Another reason why:
Agent Awards, Recognition and Rewards
As a part of the Howard Hanna family, we believe YOU are our most valuable resource, and we are motivated each day to help you succeed and achieve your goals. We believe in family culture and teamwork because our agents are what makes Howard Hanna the #1 privately held real estate broker in the nation. Along with best-in-class resources, brand stability and a total compensation package, we also love to celebrate with awards, recognitions and rewards along the way.